At the request of AMA President Rich Hanson, District III Associate Vice President Mark Feist is leading a membership growth initiative. Working closely with the AMA executive director and members of the AMA Executive Council, an AMA Growth and Retention Plan and team have been created.
The team is developing several resources, including an AMA Club Toolkit designed to promote the hobby, the AMA, and help chartered clubs drive membership growth and retention. These resources also include an AMA value brochure, a new member email campaign, and a model aviation presentation template.
The AMA Club Toolkit provides a single-point access platform to content, programs, and services available through AMA. We’ve gathered information from multiple sources and combined it into a single website portal.
Key components include event planning resources, promotional materials, educational outreach tools, advocacy information, and safety guidelines. The AMA Club Toolkit is a comprehensive resource designed to support clubs in their operations, outreach efforts, and promotion of model aviation.
Look for more information about the membership growth initiative in the coming weeks in all of AMA’s media channels, including Model Aviation, AMA Air, social media, and AMA This Week.